Tapuwae Tairāwhiti Trails is dedicated to creating a network of sustainable trails for cycling, walking and running. Together, let’s connect communities, promote healthier lifestyles and leave a positive environmental impact.
Our brand, developed with the guidance of Sir Derek Lardelli and Rees Morley, captures the essence of Tairāwhiti’s trails.
Tapuwae represents the trail or track, symbolising the imprints and footprints we leave behind as we explore.
Tairāwhiti, the tide of the rising sun, illuminates our path with endless possibilities.
Experience the magic of our interconnected trails as you follow the three pitau, fern shoots, that form our brand’s kowhaiwhai "T" pattern. The three pitau in the kowhaiwhai follow or chase eachother as if on a pathway.
Tapuwae Tairāwhiti Trails Trust Strategic Priorities 2024